Start of studies at the Wismar Business School

Prof. Dr Kai Neumann is standing in front of a large group of students in a lecture theatre.
Dean Prof. Dr Kai Neumann welcomes the first-year students to the Wismar Business School.
Source: Wismar UAS/MW
Several students are standing at an information stand under a gazebo.
International students check out information at a stand at the freshers’ fair. Source: Wismar UAS/MW
Students are observing and controlling a four-legged robot on campus.
The robot dog from the Business Informatics department at the freshers’ fair. Source: Wismar UAS/MW
Students are chatting to one another at an outdoor stall.
At the freshers’ fair, the new students engaged in conversation at numerous stalls. Source: Wismar UAS/MW
Students are trying out a hand-operated fire pump in front of a fire engine.
The Wismar Volunteer Fire Brigade also took part in the freshers’ fair. Source: Wismar UAS/MW

For first-year students at the Wismar Business School, the academic year began as early as 14 September 2026. 
Students on the Bachelor’s degree programmes in Business Administration, Business Informatics and Business Psychology took part in a one-week maths refresher course organised by the Faculty of Engineering. Meanwhile, the prospective business law students began with a team-building session organised by PhD student Julian Reeh.

On 21 September, Dean Prof. Dr Kai Neumann and Director of Studies Prof. Dr rer. nat. Tobias Brendel welcomed the faculty’s new students. During the orientation week, the focus was not only on providing information about the degree programmes, but also on getting to know one another.

University-wide highlights of the orientation week were the formal enrolment ceremony on 23 September and the subsequent freshers’ fair. Around 2,090 new students, studying on-campus and via distance learning, were welcomed to Wismar University for the winter semester. At the freshers’ fair, the new students were then able to find out about the university’s programmes, student initiatives and key figures from the Hanseatic city. The week concluded with the CampusOpenAir, organised by the AStA.

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